目录

Unit One
Part Ⅰ Intensive Reading
The Biggest Employer in the World
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
What Is Tourism?
Part Ⅳ Supplementary Reading
Tourism

Unit Two
Part Ⅰ Intensive Reading
Tourist Motivation
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Range of Services for Tourists
Part Ⅳ Supplementary Reading
Pilgrimage Tours

Unit Three
Part Ⅰ Intensive Reading
Travel Agency
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Resort Representative
Part Ⅳ Supplementary Reading
Tour Guide

Unit Four
Part Ⅰ Intensive Reading
Business Tourism
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Fast-food Service
Part Ⅳ Supplementary Reading
Three Features of Tourism Products

Unit Five
Part Ⅰ Intensive Reading
Tour Operators
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
The Principles of Tour Operations
Part Ⅳ Supplementary Reading
Suzhou Embroidery

Unit Six
Part Ⅰ intensive Reading
Coach Travel
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Chinese Furniture
Part Ⅳ Supplementary Reading
Mazu

Unit Seven
Part Ⅰ Intensive Reading
Hotel Grading Schemes
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
The Great Wall
Part Ⅳ Supplementary Reading
Wooden Fish

Unit Eight
Part Ⅰ intensive Reading
Chinese Manners in Daily Life
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
The Customs of the Thousand Lakes Province
Part Ⅳ Supplementary Reading
Problems of Cultural Differences

Unit Nine
Part Ⅰ Intensive Reading
Shanghai
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Taiyuan——A City Rich in Buddhist Culture
Part Ⅳ Supplementary Reading
Chenghuang Temple and Shanghai Snacks

Unit Ten
Part Ⅰ Intensive Reading
Lijiang
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
The Yangtse River Gorges
Part Ⅳ Supplementary Reading
Taste the Beauty of Chongming Island

Unit Eleven
Part Ⅰ Intensive Reading
Shaanxi
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
The Earthly Paradise——Hangzhou
Part Ⅳ Supplementary Reading
Jing De Zhen

Unit Twelve
Part Ⅰ Intensive Reading
Shenyang Imperial Palace
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
A Pearl on the Old Silk Road
Part Ⅳ Supplementary Reading
Dr. Sun Yatsen's Mausoleum

Unit Thirteen 
Part Ⅰ Intensive Reading
Central Park
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Rome
Part Ⅳ Supplementary Reading
Auckland

Unit Fourteen 
Part Ⅰ Intensive Reading
Lu Xun
Part Ⅱ Comprehension Exercises
Part Ⅲ Extensive Reading
Confucianism
Part Ⅳ Supplementary Reading
The First Emperor of Qin

内容摘要

    21世纪的中国旅游业正迅速地崛起并成为世界旅游大国。在世界旅游史上，中国的出入境旅游所取得的巨大成就更是举世瞩目。