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跨文化沟通(第2版)
0.00     定价 ¥ 57.90
图书来源: 浙江图书馆(由浙江新华配书)
此书还可采购15本,持证读者免费借回家
  • 配送范围:
    浙江省内
  • ISBN:
    9787521361902
  • 作      者:
    编者:庄恩平//(美)娜恩·M.萨斯曼//虞怡达|责编:范祥镇
  • 出 版 社 :
    外语教学与研究出版社
  • 出版日期:
    2025-04-01
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内容介绍
《跨文化沟通(第二版)》将跨文化学习视为一个过程,首先通过典型案例引发学生思考跨文化沟通中存在的问题,培养学生以全球视野观察世界、发现问题的意识与能力;其次通过阅读引导学生探究问题背后的原因,积累相关跨文化知识,培养学生的思辨能力;然后通过解析相关的多种跨文化视角与观点,培养学生以跨文化视角思考问题与分析问题的能力;最后通过项目式学习让学生学以致用,培养学生跨文化敏感性和实践能力。全书分为12个单元,内容编排由跨文化意识、跨文化理论,到文化差异、跨文化沟通技巧,再到跨文化场景、跨文化能力运用,层层递进,由表及里,学以致用。第二版更新了部分单元主题、案例和阅读材料,使其更贴近新时代学生跨文化交流实际、更符合新时代跨文化人才培养的要求。
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目录
前言
Part One Basic Concepts of Intercultural Communication
Unit 1 Culture Behind Language
Reading 1 Language, Thought, Culture, and Intercultural Communication
Reading 2 Language Mirrors Values
Unit 2 Communicating Interculturally
Reading 1 The Link Between Culture and Communication
Reading 2 Intercultural Awareness and Communication
Unit 3 Barriers in Intercultural Communication
Reading 1 Experiencing Intercultural Communication
Reading 2 Cultural Biases and Intercultural Communication
Unit 4 Intercultural Adaptation
Reading 1 Internationalization and Intercultural Competences
Reading 2 Studying Abroad and Culture Shock in the U.K.
Part Two Intercultural Skills
Unit 5 Understanding Cultural Differences
Reading 1 Dynamics of Intercultural Communication
Reading 2 Understanding Values Behind American Businesspeople
Unit 6 Time and Culture
Reading 1 Time and Culture
Reading 2 Managing Change in a Past oriented Culture
Unit 7 Communicating Nonverbally
Reading 1 Defining Nonverbal Communication
Reading 2 Nonverbal Communication
Unit 8 Different Communication Styles
Reading 1 Ways of Reasoning
Reading 2 Teaching Culture: Perspectives in Practice
Part Three Applications of Intercultural Communication
Unit 9 Innovation and Education
Reading 1 Differences That Make a Difference
Reading 2 East and West in the Classroom
Unit 10 From the Ancient Silk Road to the Belt and Road Initiative
Reading 1 Reawakening Past Glories: The Ancient Silk Road
Reading 2 The Belt and Road Initiative: Build a Better Future
Unit 11 Intercultural Business Communication
Reading 1 Identify Cultural Differences on a Global Team
Reading 2 Intercultural Leadership
Unit 12 Public Diplomacy and International Communication
Reading 1 A China Starts Its Public Diplomacy
B Public Diplomacy Gains Ground
Reading 2 What Would Chinese Modernization Mean for the World?
Acknowledgments
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