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新形态职场英语
0.00     定价 ¥ 59.80
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  • 配送范围:
    浙江省内
  • ISBN:
    9787566920775
  • 作      者:
    编者:黄青青|责编:曹晓虹//刘宇
  • 出 版 社 :
    东华大学出版社
  • 出版日期:
    2023-01-01
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内容介绍
本教程以“工学结合、能力为本”的高职教育理念为指导,以任务项目为载体,突出培养学生在职场环境中的跨文化交际意识和能力。本教程将语言学习与职业技能培养有机融合,并充分融入文化知识,以提高学生的职业综合素质和职场竞争力,真正实现英语教学的职业性、实践性和实用性。本教程以配套的慕课资源作为主要教学内容,将知识点细分后,能让学生针对各个职场情景有的放矢地进行口头和书面的交流。
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目录
Unit 1 Preparations for Job Hunting
Module 1 Tasks
Task A Resume
Task B Job Application Letter
Module 2 Slang——CushJob (1)
Module 3 Culture——Career Planning
Unit 2 Preparations for Job Interview
Module 1 Tasks
Task A Preparing Materials
Task B Dressing
Module 2 Slang——Cush Job (2)
Module 3 Culture——Scientific Spirit
Unit 3 Interview
Module 1 Tasks
Task A Etiquette and Taboos
Task B Common Questions and Answering Techniques
Module 2 Slang——Slang Related to Job Hunting
Module 3 Culture——How to integrate into American Career Circle
Unit 4 First Day in Office
Module 1 Tasks
Task A Introductions and Greetings
Task B Jobs and Responsibilities
Task C Company Introduction
Module 2 Slang——Come on board
Module 3 Culture——Corporate Culture
Unit 5 Business Communication
Module 1 Tasks
Task A On the Phone
Task B Telephone Message
Module 2 Slang——American Spoken Contractions
Module 3 Culture——Volunteering Activities
Unit 6 Public Events
Module 1 Tasks
Task A Business Invitation Letter
Task B Business Visit
Module 2 Slang——Abbreviation in Business Letters
Module 3 Culture——Chinese Culture of Gift-Giving
Unit 7 Product Promotion
Module 1 Tasks
Task A Etiquette of Exchanging Business Cards
Task B Preparations for Trade Fair
Task C Product Introduction
Task D Letter of Establishing Business Relations
Module 2 Slang——Launch a New Product
Module 3 Culture——Green Development
Unit 8 Business Reception
Module 1 Tasks
Task A Meeting the Client at the Airport
Task B Small Talk
Task C Checking in at the Hotel
Module 2 Slang——Abbreviation in Hotel English
Module 3 Culture——Chinese Kungfu
Unit 9 Business Entertainment
Module 1 Tasks
Task A Welcome Speech
Task B Business Dinner
Task C Western Table Manners
Task D Shopping
Module 2 Slang——Food Slang
Module 3 Culture——Chopsticks and Chinese Culture of Harmony
Unit 10 Customer Service
Module 1 Tasks
Task A Making Complaints and Claims
Task B Dealing with Complaints and Claims
Task C Letter of Complaint
Module 2 Slang——Network English Contractions
Module 3 Culture——Digital Environment
Unit 11 Business Tour
Module 1 Tasks
Task A Preparations before Travelling
Task B At the Airport
Module 2 Slang——Travel Light
Module 3 Culture——Travelling to Veuiee
Bibliography
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