本书是以国家级“旅游英语”教学资源库为依托，基于“旅游英语”课程的多轮传统课堂和大规模在线开放课程MOOC的教学实践而编写设计的新形态立体化配套教材。它旨在提高学生对英语导游业务知识和中国旅游文化知识的认知度和认同感，培养学生综合运用英语的能力，使他们在了解和热爱中国旅游文化的同时，能够承担起向世界宣传推广中国文化的责任。 本书通过4个模块，43个项目，讲解了英语导游实务知识、魅力城市、中国主要客源国概况、旅游元素及代表景点、中华文化元素及其代表等英文导游基础知识。学生可采用线上线下混合式方法，学习掌握如何做一名合格的英语导游，宣传弘扬中国旅游景点和文化。 本书既可作为旅游英语、导游、旅游管理及景区等专业的教学用书，亦可作为旅游企业员工培训教材。

Module 1 Enjoyable Guiding-Introduction to Be a Good Tour Guide
Project 1 Prerequisites for Becoming a Tour Guide
Project 2 Meeting Service
Project 3 On-the-way Introduction
Project 4 Accommodation
Project 5 Dietary Service
Project 6 Making a Tourist Itinerary
Project 7 Introduction of Tourist Attractions
Project 8 Shopping Service
Project 9 Handling the Problems or Accidents
Project 10 Check-out Service at the Hotel
Project 11 Departure Service
Module 2 Beautiful Homeland & Amazing World
Project 1 A Survey of China & Source Countries
Project 2 About North China & Source Country
Project 3 About South China & Source Country
Project 4 About East China & Source Country
Project 5 About Central China & Source Country
Project 6 About Northwest China & Source Country
Project 7 About Southwest China & Source Country
Project 8 About Northeast China & Source Countries
Project 9 About Special Administrative Region & Source Country
Module 3 Spectacular Sightseeing—Introduction to Chinese Tourism Elemen
Project 1 Chinese Palaces
Project 2 Chinese Ancient Gardens
Project 3 Chinese Residential Houses
Project 4 Mountains in China
Project 5 Chinese Temples
Project 6 Chinese Water Scenery
Project 7 Chinese Grottoes
Project 8 Chinese Mausoleums
Project 9 Chinese Ancient Bridges
Project 10 Chinese Ancient Cities
Project 11 Chinese Ancient Pagodas
Module 4 Splendid Culture-Introduction to Chinese Culture Elements
Project 1 Chinese Traditional Festivals
Project 2 Chinese Silk, Silk Road & Embroidery
Project 3 Chinese Folk Customs Arts
Project 4 Chinese Cuisine
Project 5 Chinese Martial Arts
Project 6 Chinese Painting and Calligraphy
Project 7 Chinese Religious Culture
Project 8 Chinese Ancient Ware Culture
Project 9 Chinese Famous tea
Project 10 Chinese Opera Culture
Project 11 Chinese Famous Liquor
Project 12 Traditional Chinese Medicine